Search Engine Marketing Solutions
Advantate's Search Engine Marketing Services are designed to make your website highly visible in the major search engines - Google, Yahoo and Ninemsn.
This is usually achieved with Search Engine Optimisation (SEO), where your website becomes visible in the organic (natural) search results for your desired key phrases. It can be strengthened with Pay-Per-Click (PPC) advertising, where your site is advertised in the Sponsored Links on Google AdWords and Yahoo Search Marketing, which feeds both Yahoo and Ninemsn.
Pay Per Click (PPC)
Pay Per Click (PPC) is a highly targeted lead generation tool and is a very cost effective form of advertising for businesses of all sizes because the cost is entirely based on the number of clicks your ad generates.
Advantate's certified consultants will help boost your qualified leads by selecting the best keywords that your potential customers are searching for on the internet. Our job is to get your ad on the first page of the search engines to increase the conversion rate of turning clicks into sales for your business. You only pay once your lead actually clicks on your ad.
Search Engine Optimisation (SEO)
SEO is the process of improving the volume and quality of visitors to your website from the organic (natural) search results. Simply, the higher your site ranks, the more people visit it. Advantate provides a Dedicated Account Manager who works with you to understand your business and its unique needs to achieve Page 1 results for your website in Google and Yahoo search engines.
Having a successful online marketing strategy involves generating website traffic through PPC and SEO, and converting them into sales leads. Having a well designed website is a very important aspect of online marketing, and compliments your PPC and SEO campaigns.